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Wednesday, 27 September 2017

World Tourism Day 2017

The real voyage of discovery consists not in seeking new landscapes, but in having new eyes.
― Marcel Proust

According to UNWTO, the United Nations General Assembly announced the adoption of 2017 as the International Year of Sustainable Tourism for Development. Tourism can contribute to all the three dimensions of sustainable development – economic, social and environmental.  It can fulfill each of the 17 Sustainable Development Goals set up by UN. Not only does the tourism sector spearhead growth, it also improves the quality of people’s lives. It can bolster environmental protection, champion diverse cultural heritage, and strengthen peace in the world.
World Tourism Day 2017, being celebrated on 27th September, presents a unique opportunity to raise awareness on the contribution of sustainable tourism towards development among public and private sector decision-makers and the international community.  At the same time;  mobilizing all stakeholders to work together in making tourism a catalyst for positive change.
The UNWTO Secretary-General annually sends out a message to the general public to mark the occasion. Many tourism enterprises and organizations, as well as government agencies with a special interest in tourism, celebrate the event with various special events and festivities. This year the message is to celebrate World Tourism Day by taking the pledge to Travel, Enjoy and Respect the Environment.

Different types of competitions, such as photo competitions promoting tourism, as well as tourism award presentations in areas such as ecotourism, are held on World Tourism Day. Other activities include free entries, discounts or special offers for the general public to any site of tourism interest. Government and community leaders, as tourism business representatives, make public announcements or offer special tours or fares to promote both their region and World Tourism Day on or around September 27.

We at the Apeejay institute of Hospitality have been celebrating the World Tourism Day as a day of Community Lunch. The students get dishes from their regions whereas the hostlers make their traditional food at the institute kitchen.  The delicacies are then served to their fellow students, the institute staff as well as the hotel HODs. The celebration is ‘quite a spread’ of the rich cuisines from across India. Everyone not only relishes the sumptuous meal but also learns about the different cuisines of India. Recipes are exchanged between the attending members, people sharing the ‘mother’s secret recipe’ which generally remains within the family. One gets to see and sample dishes such as avial, neer dosa, poran poli, Sindhi kadi, dal pakwan, dal bati churma, gatte ki sabzi, salli murg, biryani, thepla, chhole puri, Goan fish curry, masale bhaat, chokha and sattu to name a few. This activity of community lunch not only creates a bonding between the diners but also people get inspired to learn more about the different regions and their cultures, often prompting them to travel. The main idea of tourism is to create harmony and understanding, isn’t it? It is said that wherever one goes the place becomes a part of him or her somehow. Travel brings power and love back into your life.

Travel is fatal to prejudice, bigotry, and narrow-mindedness, and many of our people need it sorely on these accounts. Broad, wholesome, charitable views of men and things cannot be acquired by vegetating in one little corner of the earth all one's lifetime.
~Mark Twain
This year, we organized an elaborate program in addition to the community lunch, wanted to use it as a platform to understand sustainable development and drive the message home to our students, staff and guests to travel more, enjoy the destination, it’s culture and food. And respect the environment while doing so. We decided to add elements and events that’d do exactly the same. Mr. Pramod Dalvi, Vice president, Public Relations, Kesari Tours, was invited to be the chief guest for the event and address the students. Mr. Dalvi brings with him four decades of rich experience in the Travel and Tourism sector. He delivered a very powerful and enriching speech, which was accepted very well by one and all present. Am sure everyone is motivated to travel more hence forth. Mr. Ravi Rawat, General Manager of The Park Navi Mumbai, also addressed the audience. He emphasized on the importance and impact of tourism on the hotel industry. This was followed by the Vice Principal of the Institute Mr. Shirish Bokde, who spoke about what tourism meant to him and what he wanted people to start doing from their end. The Cultural program put up by the students was next in the list of events. The finale was the poster designing competition where we received many entries from the students. 
A day well spent amidst good food, enlightening talks and entertainment. 



PS Some pictures are taken from Google, with due credits

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